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Recent blog posts
WordPress is a free offline and online web building program that most web owners use. It is easy and quick to set up and is a versatile program that comes with many benefits. The flexible feature allows you to make as many changes as you want with the plugins and widgets. The interface drag and drop design or click format is easy for making the changes. In spite of its various benefits there are certain limitations that make it necessary for approaching a professional web design service. Web Design with WordPress Since it is Open Source software, it is completely free. Although you have add-ons present which need to be purchased for a basic website setup, they are not really needed. Though WordPress was initially designed for bloggers and still is the best blogging platform, it is now extensively used for website creation too. Nearly 20% of all websites created have WordPress in them.Image Source:- Flickr The advantage present in a WordPress website is it is based on themes. The theme gives the look and feel of the site and can be changed to give the website a new look, without having to touch or alter the content. You can effortlessly...
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When visitors come to website for the first time something inside them starts to question the trustworthiness of the site. Questions such as "if I buy from this website will the goods actually arrive?", And "Will my information be safe if I put it on this website?" start entering their minds. In order to overcome some of the objections of customers it is important to do what you can to engender trust. Two of the ways to do this is to use trust seals on your website and to display customer reviews on the purchase pages. These 2 elements have been proven to enhance customer confidence in a website and therefore lead to increased conversions. Let's take a look at how you can build your website using these 2 elements in your design. Trust seals It is important to use recognisable trust seals when you are building your website through an online site builder, on Wordpress, or from scratch. Seals from TRUSTe, McAfee Secured and Norton Secured have been proven to improve website performance. For example, research by actual insights found that website visitors had pulled out of the purchase because of the absence of trust seals. (61%). The most recognisable...
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There are some elements of a viral launch page. On following these elements closely, one can come up with some best practices that can make their web page share worthy and viral! Unlike Google, most web based social networking websites do not have the privilege of extending their social wings to an already existent user base. Yet these companies have been able to build a strong fellowship within a short time. The reason behind this quick success is that such service creator companies tried to advertise small details about their product extremely popular. They did so by making such significant details go viral on the Internet. Some start up companies even attained a string following from the masses by simply collecting the email addresses of people and thereby drawing in masses of interested users. The following would not have been as huge as that witnesses by Google+, yet it was substantial. Keeping these points in mind, here is a list of best practices that can help a company build a gripping website. A Rule to build a Viral Launch Page. Here are a few fundamental tactics that can help a company land a decent page on the Internet. The rule: Build...
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Posted by on in Internet Marketing and SEO
SEO practices and techniques have been experiencing random changes in the past few years. With the leading search engines bringing about changes in their algorithms at regular intervals, it has become a hard task to enjoy optimized results while sticking to the traditional practices. Therefore, we present before you the latest tips that can enhance the overall SEO practice, and let you deliver the best results to the clients. Consistent URLs are Necessary: Consistent URL indicates towards the fact that the links that are used for the purpose of internal linking strategy, the links the users see, and the ones used in the XML Sitemap need to be same. Therefore, the next time you update one of them, change them all. Do not leave canonical link in your XML Sitemap. Short and Limited Parameter URLs are Great: There are many people, who consider about having an exact match domain. However, it must be made easy for the spiders on the web to easily notice your URLs and read it. The best way to accomplish this task is to limit the number of parameters for the URLs. It is better to use words and hyphens instead of numbers and underscores. It is...
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We all know that website performance is an essential element in increasing the traffic and success of a website. Speed of loading a particular page has an impact on visitor and can reveal whether the visitor will change into customer or not. There are some tools that help web designers to judge the performance of their sites and these particular tools also assist the designers to improve the sites. The following list provides some essential analyzer tools that are quite useful for designers, they are- NeustarWeb Performance - This analyzer properly analyzes your website’s speed including page weight, load time and breakdown of any page objects. Besides, this tool can also judge the performance of website from 4 geographical areas across the globe. Google page speed insights - This tool is available from Firefox or add-on option of Google. This tool will clearly score and analyze the web pages and also provide lot of ideas to increase the speed of loading your pages. The recommendations given by this tool are ranked from higher to lower priority. It always gives positive response. It also analyzes the webpage of your phone. Yahoo! YSlow- It is generally used to score your web performance against...
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